Every great logo begins with
an even better story.

A logo is a graphic mark, symbol or an emblem that is used to help promote public recognition. It is a graphical representation of your brand. It can include images, abstract or figurative, and text in the form of word-mark. Logo design is often misinterpreted by businesses as being their brand (it isn’t.) Your brand is not a visual like the logo – it is held in hearts and minds – but that doesn’t diminish the importance a logo has in the foundation of a great brand.

Logo Design

Things to consider when designing a logo

When you think about logos you can only name a few of them, such as apple and Nike. Why is that? Why can’t you remember the logo of the shop that is right next to it?

The answer to the question is that the logo of apple or Nike is designed according to the perspective of the people, which is why it stays etched in the mind of its viewers. Following are the steps that you must keep in mind while designing a logo for your brand.

Inspiration

You need a logo that would represent your unique identity in the market. You must take inspiration from the already existing logos of other brands while designing. Figure out what makes them click the mind of the viewer. The more you research the better will be your logo.

Distinctiveness

Your logo should be unique and must not resemble to any other existing logo or else your customers are most likely to confuse it. Your logo is your identity; thus, it should be unique and distinctive so that you can stand out in the market and leave a long-lasting impression in your customer’s mind.

Trends don’t matter

There is no such thing as a trend. It is your ideas and innovation that turn into a trend. Thus, while designing a logo don’t think about what others are doing, We in WaterCore always think outside the box to create a unique logo design for your business so that it can become a trendsetter.

Hire an expert

You must be a business man but that doesn’t mean you are good at creating logos. If you want your brand to have an etched logo, then you must put in some cost and hire us to design a logo according to your needs.

Colour and font

Colours are always eye catching and you must have an attractive colour scheme that will put you forward in the logo race. Colour and font can evoke positive as well as negative thinking in the viewer’s mind, hence it affects the brand.

Message of the logo

Logos are so important. They must convey a clear and precise message of your business so that the next time someone is thinking of buying something related to your business, your brand should be the first thing to pop up in their minds.

Our previous
Logo Design Love

With award-winning marks in international publications, we have a vast experience of creating logo designs that will put your brand’s image in position for success.

View More Logo Design

Our Logo Design Process will put your brand’s image in position for success.

A logo’s job is to be unique, recognizable, and instantly representative of a brand. While many companies seek to keep their logo design in step with the latest trends, the most powerful logo design are the ones which stand the test of time with very little alteration.