A logo is a graphic mark, symbol or an emblem that is used to help promote public recognition. It is the graphical representation of your brand. It can include images, abstract or figurative, and text in the form of word-mark. Logo design is often misinterpreted by businesses as being their brand (it isn’t.) Your brand is not visual like a logo – it is held in hearts and minds – but that doesn’t diminish the importance a logo has in the foundation of a great brand.
A logo’s job is to be unique, recognizable, and instantly representative of your brand. While many companies seek to keep their logo design in step with the latest trends, the most powerful logo design are the ones which stand the test of time with very little alteration. With award-winning marks in international publications, we have experience creating logo design that will put your brand’s image in position for success.