A logo is the face of a company. While thinking about Apple or Nike, the logo strikes first. Such logos were designed for staying etched in the minds of people. Designing a Logo is a challenge. Especially for a start-up.There are infinite options for every product. So, you need to design a logo from people’s perspective in such a way that the logo must strike through their thoughts once they think about the product. For Designing a Logo, you need to think about the following aspects:
Design a Logo is more than images, colors and words, it has to have a reason or a logic behind it! A logo doesn’t need to be colorful, square, black & white, with texts; there is no set parameter to create the best logo. A Logo should be simple and reusable so that it creates brand identity without any complexes. “Nike” & “Apple” logos are perfect examples of simplicity in design. People may pronounce the company names differently (per their respective language accents) however, all of then recognise the brands by their uniform logo. By this example, you should have understood the value and point behind designing a logo for a company.