Brand Style Guide is a document that describes the visual presentation of your brand. It has rules and guidelines regarding the composition, design, and general thematic look and feel of your brand. It defines what your brand will look like on various visual aids such as prints, presentations, websites, social media pages, and broadcasts.
The Brand Name Suggestions play a very vital role in the branding of a business. It is something by which your brand is known. People might remember the logo of your brand but they will talk about it or promote your brand through its name which is why it is important to choose a brand name that is consistent with your company or business.